Press Coverage

We Know Where You Are

A briefing on location-based mobile services and why they've taken so long
Red Herring
October 17th, 2005
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Technology has finally made location-based industries possible, and services are starting to hit the mainstream. But will consumers like what they find?

Since the launch of Sputnik in 1957, human beings have fomented the rise of networks that can peer down from the sky. The Russians might have tossed up the world's first artificial satellite looking for an early lead in the global space race, but the ability to instantly locate a person, place or thing from hundreds of mils above Eaerth is a notion that has far outlasted the standoffs of the Cold War.

 

 

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